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    • Home
    • My Services
    • My Why
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    • List of ICD Papers
    • Podcasts
  • Home
  • My Services
  • My Why
  • Free 1/2 hr Consultation
  • List of ICD Papers
  • Podcasts

Reinvent Your Bliss Point

Reinvent Your Bliss PointReinvent Your Bliss PointReinvent Your Bliss Point

Research papers in Frontiers in Psychiatry

Clinical Audit: Best Practices in Food Addiction Treatment
Low carbohydrate and psychoeducational programs show promise for the treatment of ultra-processed food addictionLow carbohydrate and psychoeducational programs show promise for the treatment of ultra-processed food addiction: 12-month follow-upToward consensus: using the Delphi method to form an international expert consensus statement on ultra-processed food addiction

International Food Addiction & Comorbidities Conference 2025

Conference Details

I'm proud to be part of the team that hosted the International Food Addiction and Comorbidities Conference (IFACC) 2025 that took place at the Royal College of General Practitioners (RCGP), Euston Square, London, England. This event will provided a platform for the latest research and clinical experience in Food Addiction and its comorbidities, including Type 2 diabetes, mental health challenges, cardiovascular disease, and cancers.

Event Details

4th September: Focused on Food Addiction, featuring cutting edge research and insights

5th September: Dedicated to Comorbidities, examining the broader health impacts and solutions

Missed IFACC 2025:

Don’t worry, you haven’t missed out entirely. The full conference recording will be available to purchase soon, giving you access to every keynote, panel, and insight from this ground-breaking event.  https://www.the-chc.org/fas/conference


Register your interest via this form and we’ll notify you as soon as they’re available.

https://forms.office.com/Pages/ResponsePage.aspx?id=8GTOtbE4HUWN7_sbogZpAKbAmbKT8dVFrPiu03MS3axUQ1hBU05BVjVDQ1dUSzZDTTVJTkVPRU9FSC4u

INTERNATIONAL FOOD ADDICTION CONSENSUS CONFERENCE 2024

I was on the team that hosted the first ever International Food Addiction Consensus Conference, IFACC 2024, was held in London on 17th May 2024 to celebrate the Consensus reached between 37 out of 40 international researchers, academics and clinicians, with 250 delegates and 350 Live-Steam watchers around the world.


The event also saw the release of a Consensus Statement on Food Addiction from international researchers and clinicians. You can view this statement by clicking on the link below:

https://heyzine.com/flip-book/a00ee3aa6c.html

Learn More

What is Ultra-Processed Food Addiction (UPFA)

Why Do Ultra-Processed Foods Trigger Addictive Processes?

Why Do Ultra-Processed Foods Trigger Addictive Processes?


UPFA is a chronic condition involving the brain’s reward circuits, genetics, environment, and personal life experiences. Individuals with UPFA consume certain foods compulsively, obsess about food, and persist in these behaviors despite negative health and social consequences. It shares key symptoms with substance use disorders, such as:

•


UPFA is a chronic condition involving the brain’s reward circuits, genetics, environment, and personal life experiences. Individuals with UPFA consume certain foods compulsively, obsess about food, and persist in these behaviors despite negative health and social consequences. It shares key symptoms with substance use disorders, such as:

• Cravings

• Loss of control

• Tolerance

• Withdrawal

• Continued use despite harm


Why Do Ultra-Processed Foods Trigger Addictive Processes?

Why Do Ultra-Processed Foods Trigger Addictive Processes?

Why Do Ultra-Processed Foods Trigger Addictive Processes?

1. Hijacking the Reward System: UPFs are designed to hit the "bliss point" of sugar, fat, and salt, releasing dopamine. Over time, more is needed for the same effect, mimicking substance addiction.

2. Rapid Nutrient Absorption: Refined ingredients cause spikes and crashes in blood sugar, reinforcing cravings and overeating.

3. Loss of Satie

1. Hijacking the Reward System: UPFs are designed to hit the "bliss point" of sugar, fat, and salt, releasing dopamine. Over time, more is needed for the same effect, mimicking substance addiction.

2. Rapid Nutrient Absorption: Refined ingredients cause spikes and crashes in blood sugar, reinforcing cravings and overeating.

3. Loss of Satiety Signals: UPFs lack nutrients like fiber and protein, leading to overconsumption without feeling full.

4. Engineered Cravings: Additives and "melt-in-your-mouth" textures make these foods irresistible, bypassing natural satiety mechanisms.

5. Emotional Eating: UPFs are marketed as comfort foods, reinforcing their use during stress or boredom.

6. Disrupted Gut-Brain Communication: UPFs harm gut health, affecting mood, cravings, and the gut-brain axis.


Ultra-processed Food Addiction Defined

Why Do Ultra-Processed Foods Trigger Addictive Processes?

Ultra-processed Food Addiction Defined

Ultra Processed Food Addiction (UPFA) is a chronic disease involving complex interactions among brain circuits, genetics, the environment and an individual’s life experiences. People with UPFA use food in a way similar to drugs of abuse, obsess about food, and/or engage in eating behaviours that become compulsive and often continue despit

Ultra Processed Food Addiction (UPFA) is a chronic disease involving complex interactions among brain circuits, genetics, the environment and an individual’s life experiences. People with UPFA use food in a way similar to drugs of abuse, obsess about food, and/or engage in eating behaviours that become compulsive and often continue despite harmful medical and biopsychosocial consequences."  


Ultra-processed food addiction is a distinct disorder characterized by the typical symptoms of substance use disorders, such as cravings, tolerance, loss of control, withdrawal, and continued use despite negative consequences, in relation to certain foods. There is a growing body of research and clinical experience concerning the biochemistry of the condition, the differentiation from other disorders, and the clinical assessment and intervention protocols which warrant further study.


Similar to other substance use disorders drug food addiction alters neurochemistry and neuroanatomy, distorting thinking around food and leading to compulsive eating despite health consequences. 


People with Ultra-processed food addiciton may:

• Overeat despite knowing the risks

• Obsess over food preparation and meals

• Fail repeatedly to cut back on food intake

• Feel guilt or shame about their eating behaviors

​ 

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